October 6th, 2014 Raquel Bouvy, Producer
FOR IMMEDIATE RELEASE firstname.lastname@example.org
Sentient producers to move forward with exciting new strategy
PITTSBURGH, PENNSYLVANIA – Sentient is a medical drama series produced by Pittsburgh production company DeepCea Entertainment. Conceptualized by writer, director, producer Mark Cross in early 2014, Sentient has since evolved into an indestructible franchise, including synergetic characterization, wide-ranging story arcs, an accompanying graphic novel, and innovative marketing collateral. In the early days of Sentient, the series was abstracted as 10-15 minute webisodes, however writers Doug Jones and Mark Cross always imagined a network format of 48 minute episodes that advantageously aligned with the bold dreams of DeepCea Entertainment.
DeepCea Entertainment has always managed to take worthwhile risks in regards to Sentient. An audacious production strategy accompanied by a learned marketing approach built a powerful foundation for Sentient early on. In lieu of these facets and latest happenings, DeepCea has made plans for a new and dynamic strategy for Sentient series that involves a drastic break from the original.
Fans of Sentient are surely aware of the recently launched Kickstarter page. For those that are not, Kickstarter is a crowd-funding site where Sentient producers asked for $55,000 dollars in order to produce the remaining episodes of Sentient season one. With great optimism and excitement as they look towards the future, producers have made a calculated decision to kill this Kickstarter.
This decision was tactically approached in lieu of latest events. It is with great pleasure and humbled hearts that DeepCea announces an official distribution deal for Sentient series. Partnered with a Philadelphia based mobile television network, DeepCea has arranged for Sentient to appear on all mobile devices (Roku, Apple TV, Amazon Fire, Dishhopper, Comcast) beginning in May of 2015. With the advent of this deal, DeepCea has determinedly elected to pursue quality advertising, product placement, and sponsorship from the Greater Pittsburgh Region, thus reaffirming the choice to kill the Kickstarter.